Name: Brandon Metzger

Age: Late 50’s

Residence: London, UK

Education: Master’s in Marketing

Occupation: Marketing Director

Marital status: Married | Children

‘‘I can’t wait to test it with our customers!’’ Tip Tech is the Solution.

Brandon is the Marketing lead of a clothing brand in London, 2,000 + employees. Their customer service currently uses 4 different applications to complete their work, and he feels their software exaggerates their sales claims. Data quality is lacking and inefficient, this leads to errors and low customer satisfaction. He contacts Tip Tech to integrate a new solution.

Criteria for Success: Single system, streamlined processes.